But having things curated and presented as part of an experience? That’s Christian Louboutin Lady Page Velvet-Bow Pump.” Like Brooks, who frets about the state of the Bay’s washrooms and the duct tape that is holding carpet together in some stores, Sherman is also obsessed with “the customer experience.” He sounds more like a guru than a businessman when he speaks about the importance of a shop’s colour palette, signage and background music and more elusive concepts like the mood and emotion the store evokes. Sherman, who has lived in Canada for just over a year, acknowledges that Canadian shoppers are more practical and conservative than their Christian Louboutin Mad Mary Janes Black counterparts, and perhaps less easily swayed by marketing myth-making, but he still can’t help waxing romantic. “I’ll know that we are where we need to be when customers remember where they bought something, but not what they bought,” he says. “When they remember the excitement of the experience of buying at the Bay.” With the new strategy now entering its execution stage, Sherman and Brooks are excited about the holiday season. Already, the Bay had one of its best first quarters ever in Christian Louboutin Mad Mary Janes White, Brooks says, ”and after a slowdown in Q2 and Q3, it’s beginning to come back. This is the fastest recession we ever had.” HBC also has the momentum of its Olympics launch-the company is the official outfitter for the Canadian Olympic team. Sherman says the Games became the “perfect handle to communicate that this is a new company. Everything that made the Bay survive 339 years-passion, loyalty, heritage, history-all of those words apply to the Olympics. So it was a perfect launch for our new Christian Louboutin Maggie – Tobacco/Black Pumps.”
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